Best Beginnings is a national charity working to address social inequalities by ensuring that all children in the UK have the best start in life.
We work collaboratively to design, develop and distribute evidence-based, quality-assured, digital and non-digital resources. We support the parent-professional partnership and empower parents with greater self-efficacy and to be more attuned to their babies’ needs.
Baby Buddy, our multi-award-winning intervention, in the form of a fun yet functional parenting app, offers easy-to-understand, personalised information, advice, video clips and tools throughout pregnancy and the early stages of parenting. Baby Buddy is most effective when used during and in between appointments.